Marketing and sales all come down to new business or new donors or retaining existing clients. Did you know there is a logical way to create value with your clients. Here is how to do it....
1 - Collect relevant information about your client's wants or needs. Learn about who they are, what they do, what they don't, and all useful information about their company or organization.
2 - Normalize your service or product in your client's mind. Creating a brand identity or a simple to understand message is critical. Don't confuse your clients - tell stories which relate to mission and vision. How did
3 - Refine or customize your service or product to fit your client's desires
4 - Organize the necessary information and/or details to ensure you can over-deliver yet under-promise.
5 - Report or update regularly to your clients on progress that has been made.
6 - Deliver! Deliver! Deliver!
7 - Follow up and have an open conversation about the service or product.
8 - Lastly.... ASK FOR THE NEXT PROJECT OR DONATION!
Want more call us at 386-734-9600 or read more at bouncemarketing.org | cflprofessionals.com
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